CORPORATIONS#21 BLOG: Make Your Mind – Make It Happen.

Transformations move us all to the better world we want.

Corporation!… Hey Corp!

What would happen if the Corporation was a “SIRI”…
and we just call it,
Hey Corp!

What would the Corporation’s reply be?

Would there be any reply? Should there be a reply? Should the Corporation be a “SIRI”?

Photograph by Luis Benito, Busan, Korea, May 2021

“An Empty Bench”

I guess it will depend on the Corporation.

Corporations of the new 21st Century will,… reply back.

What would happen when the Corporation is represented and governed and owned by a compilation of shareholders and a board that is formed by humans that share a “just survive” type of trait?

Corporations probably centred around selfishness, personal interests multiply by as many board members they have,… do they have a future?,… let’s think about it,…

Corporations with narrow perspectives, personal-centred perspectives, with egocentric attributes, directly cascaded from their egocentric members?,… so genuinely human, nevertheless,… abundant these days.

Would they survive the new nearing post-covid societal demands?

What is it destined to happen? With this type of corporations inundating our lives,…?

EcCs out there

Photograph by Luis Benito, Busan, Korea, May 2021

The “We” picture

I guess such Corporation will disconnect their SIRI-like function,… “who cares about who is out there calling us, just out of the blue!”, the Eg-Corporation, for Egocentric, would say. ECs of this world… still so real.

“We talk to our customers, who know who we are and love us!”… the EC would go on,… “our extreme focus on generating value for our customers cannot be diverted by Hey-Byers out there,…. there are so many,… no time to focus on those,…. back to our beloved customers”, the EC would go on… the true EcC Egos-Centric Corporation will insist on. ECs into EcCs,… and the world keeps turning,…

Corporations created to make money,… forgetting that all successful profit-making corporations were created to serve a Purpose, to reach a Purpose-led Vision, that centred on others to obtain a value,… others,…. Other egos, many egos, outside the Corporation. How many of these Corporations are there? How many of the EcCs will survive?… out there, in the new 21st Century, post-covid,…? … I think many will, and not many will thrive and sustain a great life for their people, the people who make them successful.

Curiosity is also a human trait, perhaps even trans-human, as it is possibly shared by many species out there, if only we could hear them,… plants, trees, bacteria, viruses, fish,… you name it,…. nature, all out there. There is so much out there… how do corporations end up thriving and creating best environment for their customers and their employees?…. Curiosity is a great attribute for it, for transforming EcCs. Curiosity rules our new world. Embrace Curiosity, it’s Culture.

Hey Corporation!

“hearT” Digital Art by Luis Benito, August 2020

“In Our Heart”

With Curiosity at the helm, this time the knocking gets answered, even timely answered, by 21st Century progressive corporations, Curious Corporations. Just curious.

Within those, Curiosity is bursting through and through, and their love for their customers is so great that is genuine, that they are always in search of experiencing more and more about it,…. love sharing corporations, Curiosity embedded in the brand, and practiced for real in the day to day with customers and employees.

Because these corporations see customers as part of life, not transactions. Customers are seeing as a community for a better life, in life, part of a togetherness that is here to create a better future for everyone, for them, for the corporation, for us, with our value.

Customers make Society, and You make Society, with your value. And together, we make the better Society, we make Society better!,… in Corporations#21.

Hey Corporation#21!

Photograph by Luis Benito, Busan, Korea, June 2021.

“People Make It Happen”

And the 21st Century Corporation returns back to connect to people constantly,…

“Hi there! how are you doing? Wish to connect?…. I am all ready for it, connect!”, so the Corporation#21 goes.

What else is greater for corporations than being opened for business, hearing, then listening, and engaging from second one?.

Customers, the customers of today demand more attention as they feel they already have answers they would like to share with their providers; and they believe they have meaningful demands,… demands they believe very meaningful. The more human the connection is made to feel, the better the customer and corporation’s experience will be.

Customers want human attention because behind a question, even behind an assertive affirmation, there is an unanswered need, at least one, an unanswered curiosity, an unanswered desire, a wish, a thought, an idea, a hidden struggle,… that will best be addressed with connectivity made by humans, or as human-like made connectivity as possible. Nowadays there is a myriad of technology that can humanise connections when your chosen physical human cannot engage live. And humanising each and every connection to the upper limit is not only possible, but desirable, for it is so needed, more so after COVID-19 season…. so needed!, by humans.

“Hey Corp” calls for two types of connections: 3D human connections and as humanised connections as possible, through technology that is designed to deliver human values experience, on purpose, besides solving a query.

Humans matter the most, still, and technology can be humanised, if the Corporation cares for it.

It is possible if we make our mind.

Humans Connect

Photograph by Luis Benito, Seoul, Korea, May 2021.

“Because humans connect”

Humans need to share, to learn, to progress,… to progress again, faster benefiting from other humans as we all have issues to resolve in order to live better lives, that get resolved, into resolutions that can be shared, if humans connect in such way,… in ways to resolve.

The benefit can become mutual, a win win between business and humans, provided the connection created between them is made, by humans or by technology, to be friendly, genuine; when such connection is created and delivered at the time there is a real human emotional need for it; at the first “Hey Corp” call, just at that time, addressing human curiosity as close to its source as possible. It is possible if we make our mind.

Real need, real connection, real time: the new economy.

Photograph by Luis Benito, Busan, Korea, May 2021.

“It’s about people”

For it is at that very time that the need is fresh in the mind of the asking human, when the idea is fresh, when the search for beneficial help is active and meaningful…. that the connection creates the most value back to humans, when the connection is right.

The moment the ask is born is a very powerful moment, and Corporations#21 that are alert to listening and able to capture and address that moment will start defining the new economy that meets society’s real social needs, addressing the emotional need at real time, by humans, and mostly by humanised technology that shows no human undesirable biases.

Technology helps. The right technology critically helps humans to connect in real time with ways that start addressing their needs in a very efficient way, partly replacing human connections that become unnecessary in a new digital economy.

This represents the beginning of a value delivery journey that although promised to become super efficient, it will remove the social nature of human business transactions, still activating the human brain while deactivating social habits. Humans connecting through technology in asynchronous timing. Humans will connect very differently than now. Still, humans connect.

Just differently.

Humans connect through creativity and innovation

Photograph by Luis Benito, Busan, Korea, May 2021.

“Possibilities, welcomed”

Innovation Connects the World.
New business is about connecting People and Planet and working towards alignment of goals, people’s goals with planet’s goals,… where planet’s goals are designed by people… just the only way there is known to humans,… nature’s voice.

People and Planet share the same goal: Health. And the new corporation is asked to meet this goal, for people and for planet, more so in post-covid society. Planet continues to be a priority. Innovation that is born out of extreme curiosity will find ways to address this shared goals, for both, People and Planet.

Innovation makes businesses, corporations to connect. Like-minded corporations join forces to change the world for better. For Society#21. Because the acceleration of solution creation is demanded by all humans,… employees, customers, families, communities,… everyone is connected through this one new shared need, health for all, Planet and People, and corporations are mandated to play their key role. Mandated. Socially.

And corporations can innovate solutions. They all can.

Visions are scary

Photograph by Luis Benito, Tongdosa Temple, Korea, April 2021.

“Relax, there is a path; everything is going to be alright”

And when the Vision turns too demanding, or far, or felt impossible, or too dreamy…. and the realisation of it turns too scary to a majority,… we pathway the act of implementing it.

Pathways ease the fear to starting and engaging towards a great Vision.

Pathways de-scare the Vision’s accomplishment required acts, for the ones who are scared, and clarify further for the ones convinced, and for the ones just truly willing, self-convinced by nature.

No one likes to be told how the future will transform their lives, for better even!…. scare of uncertainty, humans generally are…. so little thriving in the “not-knowing land”,… Visions that transform are scary for the majority. Yet, Transformation Visions are our norm… now.

Smart pathways reach those Visions, make us move towards new Visions, step by step, de-scaring the experience, the moment, the journey. Pathways give Hope.

Hope create Calm.

Calmless leads to Action.

Action leads to Transformation.

Transformation moves us all to the better world we want. To Hope.

Visions are scary. Let them be. And create the pathways towards reaching them in parts, in steps, of felt betterness.

Because we need new Visions to make our world improve for everyone. Let them be.

Make Your Mind.
Yes Corp#21, You Can…. Make It Happen.

Don’t be scared.

Make Your Mind. Make It Happen.

And we change the world



  1. Another great SLOG Luis, very interesting. I agree people always matter but in business its always a choice how to treat them…. and its the people at the helm making the choices…. I wonder which companies will survive? I know where my hopes lay.

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